Impulse Boutique & Lumiere Collective is an online destination for high quality travel friendly fashion that extends into your work and weekend style... We are proud to be one of the largest stockists of Mela Purdie, the expert in travel style, globally.

SELF ISOLATE IN STYLE

Maintain a sense of normality with the daily ritual of getting dressed...

Shop our guide to the latest arrivals to keep you feeling fresh, gorgeous and comfortable while you do your bit to #flattenthecurve! 

get the look

NEW COLLECTION

ETIKETTE CANDLES

Inspired by the places you love, Etikette Candles are created to link your heart and your home through fragrances that recall fond memories of Australia’s most beautiful locations.

Etikette Candles are proudly  Australian made, lovingly hand crafted by sisters Ella + Georgia in Adelaide, South Australia

SHOP ETIKETTE

When we're finally allowed out and about...

Your new feminine event dress awaits... We've got you covered with sleeve options and knee covering lengths in modern silhouettes

Shop Dresses

Pearl Spotlight

Pearls have been called the "teardrops of the moon", born when a  single drop of rain fell from the heavens and became the heart of the oyster. Find your next pearl piece from Fairley Jewellery...

RE-DISCOVER PEARLS

You're even better than the real thing...

U2 must have been talking about faux fur when they wrote that song... Our new Ena Pelly faux furs are just as soft and luxurious as the real thing AND they're made from recycled plastic bottles!

SHOP FAUX FURS

Fresh from the courier.... our latest arrivals

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Johnny Was Whistle Scarf
JOHNNY WAS
$169.95
Johnny Was Dusk Button Blouse
JOHNNY WAS
$419.00
Mia Fratino Emily Slouch Crew Knit
MIA FRATINO
$389.00
Mela Purdie Sprint Shirt Jersey
MELA PURDIE
$325.00
M.E.L. Meath Cardi
M.E.L. AUSTRALIA
$459.00
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148 products

ETHICAL CASHMERE

Mia Fratino

Using the finest pure Mongolian Cashmere, the Mia Fratino collection celebrates the luxurious benefits of 100% natural fibres, without the dilution of synthetic blends. The ethos behind Mia Fratino is clean, simple and transparent. In the world of Cashmere, you can’t put a price on quality. 

“ Let me be surrounded by luxury, I can do without the necessities!“

― Oscar Wilde.

INVEST IN CASHMERE

Happy Customers...

Thanks so much to Impulse Boutique for brilliant customer service.  They have a fantastic range - great brands.  If only every company was this easy to deal with - can’t recommend them highly enough.  I’ll definitely buy from your site again in the future.

Katrina C, Melbourne

Dear Impulse Boutique, I just wish to congratulate you on your far sighted online returns policy that offers a refund not just credit. It is difficult for customers outside the cities to access Mela Purdie and so your site will be the first one I go to in the future. Many thanks.

from L.B. - Yass NSW

I wanted to let you know your second parcel has arrived.  From Adelaide late yesterday to Sunshine Coast in Queensland today! Thanks seems a little underwhelming for everything you've done for me.  I hope you know it's heartfelt and appreciated.

The service you have provided is superior and stunning and I'm very grateful to be on the receiving end.

JS - Sunshine Coast