Explore Our Designer Collections

Impulse Boutique & Lumiere Collective is an online destination for high quality travel friendly fashion that extends into your work and weekend style... We are proud to be one of the largest stockists of Mela Purdie, the expert in travel style, globally.

You'll also find beloved Australian labels such as M.A. Dainty, Zoe Kratzmann, Once Was, One Season, FAIRLEY, Kinney and more...

Most Loved

Learn a little more about the most loved designers at Impulse Boutique:

Mela Purdie

Founded in Sydney in 1999 after a stint as head designer at Carla Zampatti, fashion designer Mela Purdie set out to redefine effortless dressing with a capsule of matte jersey styles perfect for travel. Today, the brand is renowned for its timeless, versatile silhouettes and technical fabrics that resist creasing and require little care. Proudly Australian made, Mela Purdie continues to craft polished, contemporary pieces worn by women around the world — from boutique shoppers to luxury resort guests — who value quality, comfort and enduring style.

Zoe Kratzmann

Founded by designer Zoe Kratzmann on the Sunshine Coast, this beloved Australian label is built on a lifelong passion for fashion, textiles, and dressing women with care. Drawing from her roots — and her seamstress mother’s influence — Zoe creates collections that exude confidence, femininity, and versatility. From bespoke prints to flattering, inclusive silhouettes, every piece is designed to help women feel stylish, comfortable, and most importantly, like the best version of themselves.

M.A. (Maud Alice) Dainty

M.A. Dainty is the creative expression of Melbourne designer Michelle Barry, named after her great aunt Maud Alice Dainty — a woman known for her eccentric spirit and love of adventure. The label is celebrated for its eclectic take on everyday dressing, blending natural fibres with unexpected details and playful silhouettes. With a focus on individuality, quality, and quirk, M.A. Dainty designs pieces that are bold, wearable, and always a little outside the box.

Once Was

Founded by designer Belinda Glynn, Once Was invites you into a world of modern romance, where flowing silhouettes and artful detailing meet timeless style. From her Melbourne studio, Belinda crafts collections that celebrate femininity and strength through luxurious fabrics, graceful prints, and softly structured tailoring. Designed to move effortlessly from day to night, each piece helps women feel confident, beautiful, and ready for life’s most memorable moments.